WE DO DECALS!
With the Race Season in full swing one of our customers was able to keep their sponsors happy by having us do their decals. We may not do car wraps or vinyl installation but we will sure print and cut out your decals for you! If you're in the market for some large decals you have found the right place.
A Truly One of a Kind Print
Utilizing some of the capabilities of our flatbed printer and router, we printed a memorial piece featuring vivid colors, a 3D texture, and a custom shape. Below are a few photographs that illustrate the process. Creating a printed piece such as this requires skill and expertise, both of which we're prepared to provide at Dimensional Graphics. For your next memorial piece, custom sign, or display piece, think of Dimensional Graphics.
Davenport West Makes a Splash with Player Cutouts!
Pictures courtesy Terry VanWinkle
The Davenport West High School football program took full advantage of our printing and cutting services, creating life-size cutouts of their players to be displayed at games. The cutouts were a huge success and really grabbed the attention of everyone in attendance. Cutouts such as these are eye catching and unique, and create a lasting impression. Contact us today for more information on how you can get your own cutouts created.
The Truth About Going Paperless
These days it's become a common misconception that print is more harmful to the environment than electronic communications, and there's been a huge push toward going paperless with that in mind. In truth, printing has never been cleaner, environmentally friendly, or more sustainable, and has surpassed electronic methods of communication in many key areas.
For instance, paper is the most recycled material in North America with 66.8% of all paper products being recycled and returned to use. By comparison, electronic waste (computers, tablets, cell phones, etc.) have an ever growing footprint on the environment. Many components of these devices, including their plastic enclosures, fail to be recycled while consumers are forced continually to "stay up to date" with the demands of technology through upgrading and replacement.
"Printing destroys forests. Deforestation ruins the environment." If you've ever heard these words or something like it, then you know half the story. It's true, deforestation does ruin the environment, but paper producers don't practice deforestation. Deforestation would result in the permanent destruction the trees need in manufacturing paper. Instead, U.S. paper mills practice sustainable forest management, harvesting only mature trees and replanting more for each tree removed. According to a 2014 U.S. Department of Agriculture report, U.S. forests grew on an average of 5,800 NFL football fields per day between 2007 and 2012.
"Going Green" in regards to printing or works if you totally disregard the ewaste of electronics and the fact that U.S. paper mills have taken an active role in replanting forests and sustaining them. Even Dr. Patrick Moore, co-founder of Green Peace, a world leader in environmental protection and awareness said, "To address climate change, we must use more wood, not less. Using wood sends the signals to the marketplace to grow more trees."
Consider also how consumers tend to respond to print versus electronic advertisements. While print proves itself more sustainable, it also proves itself much more engaging. Overall, consumers find print 43% less annoying than the internet, and 59% more engaging than online articles. What's more, people take time to look at their mail, with 80% of households reporting that they at least browse their advertising print mail.
Additionaly, on average, recipients of print mail marketing are 37% more likely to respond than those that receive email marketing - most frequently referred to as "spam". Speaking of spam, while it may seem like something you can't hold in your hand can't possibly do harm to the environment, it's been proven that on average spam wastes 33 billion kilowatt hours annually. According to the U.S. Energy Information Administration the average American households use 10,909 kilowatt hours annually. That means that spam alone uses energy equivalent to the annual consumption of more than 3 million American households.
All manufacturing produces some waste, but the print industry and its suppliers have striven to reduce waste. Nobody can deny that it's important to consider the impact of our actions on the environment, but when we stop to actually consider those actions, it's clear that print is green.
Hot Off The Press
Marketing for businesses is often a game of old world vs. new world. But instead of pitting the two against each other, it’s time to reframe your thinking.
What works for one generation may not work for another, and that’s okay. Let’s look at how you can make sure your products are appealing to various generations and demographics.
It’s time to gift some swag to those you love most. Not only does it show your customers and employees that you care, but it also keeps your brand top of mind.
While in-person networking events are less common right now, that doesn’t mean your days of networking are done. In fact, there are countless ways to make connections virtually that are just as strong (if not stronger) than those you might have made at an in-person event.
Now is the time to foster creativity, to embrace the digital landscape and to make shifts where you’re able. These hard times won’t last forever, but it’s important to be agile while they last.
While there might not be “official” rules to magically make your marketing materials a success, these are some tried and true tactics to help you get the results you’re seeking.
2021 is the perfect opportunity to start generating video content for your marketing efforts, or to spruce up the ideas you already have.
2021 is finally upon us, and with it comes a renewed sense of hope. Take this time to consider what’s been holding your business’s marketing tactics back.
Many use the start of a new year to make resolutions for the future. New year, new you? The same concept can apply to your business’s branding, which includes your logo, colors, fonts and messaging.
While we’re undoubtedly ready for 2020 to come to an end, there are always lessons to be learned from hard times. Take these five lessons with you in the year to come.